How fashion photography can take advantage of the cgi / 3d revolution

Fashion and 3D Retouching

The main job of a retoucher is to fix things that are broken in an image without leaving a noticeable trace behind. Most of the time this job is done using Photoshop’s oldest and best known tools: healing brush and clone stamp.

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Just a few words about Cinemagraphs: what, how and why they matter

Andrei Ivascu Cinemagraph

They look simple yet very engaging and the reason why cinemagraph has been invented in the industry is to allow photographers to preserve the living moment. “More than a photo, but less than a video” is the most common expression used to describe this type of artwork.

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What color grading is and how it looks like when applied – B & A example

Color Grading Feature Image

There seems to be an interest, as well as a bit of confusion, as to how color grading is done. I’ve got a few emails where I was asked how do I get some color changes. Getting good color can sometimes be a difficult task, but like photography or painting, color grading is an art form that is best learned by doing.

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If you want your files to be delivered in Adobe RGB don’t send them in sRGB

Andrei Ivascu Post Production

From time to time some photographers ask me to deliver their files in AdobeRGB color space and I have absolutely no problem with doing it. Unless the files I’ve received from them were already in sRGB. That would be a problem, because converting from sRGB to AdobeRGB is pointless.

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Pixel level work and the real reason why you should never use skin plugins

Some photographers ask for a more detailed visual illustrations of my work so I created this dedicated page hoping that it will serve this common request. This website used to have a classical page with thumbnail size before and after images but unfortunately the only things you were able to see there were changes of light, shape and color.

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Useful retouching-related excerpts from “The Makeup artist handbook”

Andrei Ivascu Retouching

Makeup knowledge is a game changer and it could represent a big advantage in the retouching industry. This article’s purpose is to expose some basic facts and techniques derived from professional hi-end makeup artists that can be used in your retouching workflow.

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What is a solar curve and how to use them on your files

Andrei Ivascu

When we talk about photo retouching, we talk about details and flaws that can be very easily omitted after spending a few hours working on a single image. That’s why we need a special technique to take care of this problem.

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How to get pleasing skin tones by the numbers in Photoshop

Human skin tone comes in a variety of colors and improving skin tone is a common objective in photo editing and retouching. Photoshop offers a simple way to measure and correct the percentages of CMYK values in skin tones into the “normal” color range.

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Photoshop doesn’t allow you to enable OpenGL? Problem solved!

Andrei Ivascu

Adobe Photoshop CS4, CS5 and CS6 use the GPU when the installed video card supports the OpenGL standard and has at least 512MB of video RAM. The advantages of using a compatible video card with Photoshop are that you can experience better performance and a lot more fancy features.

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